This morning the press conference presenting the 4th Pacific Television Conference gathered together Wallès Kotra, Chairman of the Pacific International Documentary Film Festival Association, Heremoana Maamaatuaiahutapu, Vice Chairman of AFIFO, Pierre Ollivier, Managing Director of FIFO, as well as Reynald Temarii, Chairman of the Oceania Football Confederation (OFC) and Yves Haupert, Chief Executive Officer of Tahiti Nui Télévision (TNTV).

The Oceania Television Conference is a major festival event, which was able to take place notably thanks to the substantial financial funding from the OFC. Wallès Kotra mentioned that this strategic moment is the opportunity to bring together the leaders of Pacific television and to permit idea, initiative and project sharing on a Pacific scale. This meeting holds its rightful place at FIFO, for as he pointed out, “The televised programmes are the population’s most shared cultural programmes.”

Responding to a possible question from any festival goer, Reynald Temarii wished to review the OFC’s commitment towards FIFO. First of all for him it is a question of supporting a rare project, which gathers spokesmen from the whole Pacific, but also to promote sports in general and in particular football on television. Indeed, how can you not be surprised that international sport is seen more in Oceania than any Oceania sporting event? And yet the television conference has permitted significant advances since its creation: better coverage of sporting events, training of sports journalists, the creation of a sports paper…A fruitful event that the Chairman of the OFC wishes to continue to develop by giving it even more scope.

Yves Haupert also welcomed the importance of this initiative which TNTV was keen to join, speaking of a ‘founding event for the future of audiovisual in Oceania,’ permitting them to confront  the problems and challenges in Oceania together, such as the arrival of TNT, digital and finally the opening out of the region to the world. Beyond that, it’s a question of reflecting upon the branching out of Oceania, and yet what better way than television, which transcends geographical borders? It creates the link, the feeling of community and eventually Oceania’s identity.

This conference in the heart of FIFO is also a proof of willpower: that the images from the Pacific are not drowned under an influx of international images. The cultural operators are thus thinking about how to make Oceania more visible, more present, Heremoana Maamaatuaiahutapu mentioning with humour that paradoxically, right now we can follow the Africa Nations Cup, but the Pacific Games with much more difficulty.

The 4th Pacific Television Conference finally overcomes the lack of cooperation and meetings between professionals. Pierre Ollivier insisted thus on the considerable participation of the leaders for this 2010 edition, announcing more than thirty participants this year, a strong presence from ABC, the extremely present regional media. He finally touched upon the themes tackled during the four days of discussions: help for regional audiovisual; coverage of the 2011 Pacific Games; the presentation of several regional projects; and finally the network of OFC’s televised partners, an explanation of the concept and advantages of advertising.